The overarching plot across all three seasons contains major structural turns and reveals:
Season 1 Major Turns: Min Seol-ah, the poor tutor bullied by Hera Palace kids, is revealed to be Shim Su-ryeon’s biological daughter who was switched at birth by Joo Dan-tae. Although Dan-tae and Cheon Seo-jin abused Seol-ah, it was Oh Yoon-hee who pushed her off the 47th floor while intoxicated to ensure her daughter Bae Ro-na got accepted into Cheong-ah Arts High School. In the finale, Su-ryeon is apparently stabbed to death in Dan-tae’s study, but it is later revealed that the woman killed was actually Na Ae-gyo, the biological mother of the twins who swapped places with Su-ryeon.
Season 2 Major Turns: Bae Ro-na is attacked by Ha Eun-byeol and has her life support turned off by Dan-tae; however, Su-ryeon secretly rescues her. It is revealed that real estate tycoon Joo Dan-tae is actually Baek Joon-ki, a man who murdered the real Joo Dan-tae in Japan, stole his identity, and built his fortune on stolen money.
Season 3 & Series Finale Major Turns: Cheon Seo-jin deliberately pushes Oh Yoon-hee off a cliff into a lake after Yoon-hee stops a car from falling to save Seo-jin’s daughter Eun-byeol. Later, Su-ryeon shoots Dan-tae in the forehead at the Penthouse; as he falls 100 floors onto the Hera statue, he triggers a bomb remote that completely demolishes Hera Palace. Ha Eun-byeol testifies against her mother in court. Seo-jin pretends to have dementia, but later develops real laryngeal cancer in prison and takes her own life via drug overdose. Su-ryeon intentionally falls into the water off the same cliff where Yoon-hee died to frame Seo-jin and ensure her conviction, choosing to die out of guilt. Logan Lee’s bone marrow cancer recurs, and he passes away three years later; the series ends with Su-ryeon’s spirit picking up Logan in a car, their fingers connected by the red string of fate as they walk into the afterlife together.